Marketing hoje é majoritariamente digital: social media, conteúdo, tráfego pago, e-mail e análise de resultado. É uma área que valoriza portfólio e prova de trabalho tanto quanto formação.
O que esperar destas vagas
- Portfólio ou exemplos de trabalho são pedidos com frequência.
- Ferramentas aparecem nominalmente nos anúncios: Meta Ads, Google Ads, RD Station, Analytics.
- Funções de entrada comuns: assistente de marketing, social media, auxiliar de conteúdo.
Em marketing você pode construir a experiência antes de ser contratada. Gerir a rede social de um negócio pequeno, criar um blog ou rodar uma campanha própria vira portfólio - e portfólio abre porta que currículo sozinho não abre.
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